Molded pulp packaging is being widely used for a variety of fast-moving and consumer durable goods owing to the protection it offers, eliminating the chances of commodity breakage through the supply chain, from the storage to the transportation.

Moreover, the increasing greenhouse emissions and other environmental issues have created a huge market demand for renewable and recyclable packaging options. The molded pulp packaging is made from biodegradable material that promotes environment al sustainability, reducing the negative impact on the ecosystem. As a result, the global market for molded pulp packaging is expected to grow at a CAGR of more than seven percent by the year 2021.

Besides offering enhanced protection and being 100 percent recyclable, molded pulp packaging is lightweight and durable, making it an ideal choice for electronic appliance packaging. Consequently, the global molded pulp packaging market for electronic goods is expected to experience a CAGR of five percent by the year 2021.

appliance industry molded pulp packaging



Here are five ways the molded fiber packaging is benefiting the electronic appliance industry, accelerating its adoption amongst manufacturers, e-commerce stores, and retailers.  


1. Offers Superior Protection and Cushioning

Electronic appliances are at a high risk of deformation at every stage of their product sales cycle, including packaging and manufacturing operations, warehousing and handling, transportation to the dealer, and store display. Molded pulp packaging offers unmatched protection against the damaging effects of vibration and shock for a variety of sensitive electronic devices, namely desktop computers, cell phones, printers, toner cartridges, modems, and hard drives.

The superior cushioning performance offered by molded fiber packaging eliminates the chances of surface scratches and abrasions on the appliances and is suitable for a variety of transport situations and internal logistics conditions.

Electronic appliances also need to be protected from the varying climatic conditions, dampness, and dust. Molded pulp packaging protects these devices across a wide range of temperatures and high humidity conditions, reducing the percentage of damaged merchandise.  

Depending on the requirements of the customer, molded pulp packaging manufacturers can customize the packaging to include shock-proof, oil-and-water resistant, and anti-static properties, making it an ideal choice for electronic devices.  


2. Offers Infinite Design Options

The electronics industry demands custom packaging options in order to allow easy insertion and removal of the delicate and high-priced electronic components.

Most molded pulp packaging manufacturers have in-house design-and-tooling teams that offer accurate design solutions as per the clients’ needs. They use state-of-art designing software packages, namely CAD (computer aided design), enabling them to develop an accurate prototype that is put through rigorous testing, namely drop testing, vibration testing, and compression testing. Once the packaging design passes these tests and the components come out undamaged, mass production is undertaken.

Thanks to the advanced designing and printing techniques, the molded pulp packaging can be customized to pack an infinite variety of devices, offering protective, attractive, and renewable product packaging solutions.

For instance, Samsung Electronics is following an eco-friendly philosophy by replacing the regular printer toner package with an egg tray package. The regular toner packages comprise of several elements, namely the box, the plastic foam, the cushioning component, and the product warranty booklet. On the other hand, the egg tray package is 100 percent recyclable and has just two components, namely the unit box that contains the toner and the information cover. Thus, this type of packaging minimizes the packaging waste, reducing the negative impact on the environment.

Similarly, Sony, a consumer and professional electronics firm, has been using molded pulp packaging for its electronic products, such as televisions, music systems, DVD players, and cell phones.


3. Ensures Optimum Space Utilization

Optimum space utilization when warehousing and shipping electronic items is a critical factor impacting the firm’s efficiency and bottom line.

Molded pulp packaging is designed to occupy less space, allowing more quantity of equipment units on every pallet and maximizing the trailer counts. Consequently, appliance manufacturers can ship more units per truckload, reducing the shipping and labor costs. Also, the packaging can be stacked and nested together, requiring less warehousing and factory space for storage.


4. Reduces the Cost and the Turnaround Time

Molded fiber packaging is produced from two main raw materials, namely recycled paper and water, both of which are abundant, easily accessible, and cheap. The raw material is procured from recycling companies, individual households, and paper mills. Also, the packaging is designed to reduce the shipping and the storage costs.

When other costs, namely the labor costs, the tooling costs, and insurance costs are taken into account molded pulp packaging becomes a favorable option for manufacturers to reduce their firms’ operational costs and boost their profitability.

Furthermore, opting for molded pulp packaging allows manufacturers to improve their production turnaround time owing to fast and easy packaging solutions.


5. Improves Organization’s Reputation

Molded fiber packaging products are engineered to optimize the use of material and energy, minimizing the carbon footprint and the other environmental issues. Also, environmentally-responsible packaging endorses a progressive image for the product and the organization.

By investing in the 100 percent recyclable and biodegradable molded pulp packaging, appliance manufacturers can build their image as an eco-conscious organization, earning customer trust and improving their bottom line.

Moreover, with an increasing amount of waste being diverted to the landfills, the ocean floor, and the incinerators, customers are specifically looking for products that use sustainable packaging, producing zero waste and minimizing the environmental footprint.

Adopting sustainable manufacturing practices, such as eco-friendly and zero-waste packaging demonstrates that the organization is serious about conserving the natural resources and reducing its negative impact on the environment.



Sustainability is the new driving force in the manufacturing industry. Owing to its eco-friendly nature, the ability to protect the devices, the reduced cost, and the unique look manufacturers and retailers are switching from the non-eco-friendly plastic and polystyrene foam packaging to molded fiber packaging.

The above-mentioned points will help you appreciate how the molded pulp packaging is benefiting the appliance industry, offering manufacturers an environment-friendly and economical option to protect their goods through the product sales cycle.

How Molded Pulp Packaging Is Benefiting the Appliance Industry
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How Molded Pulp Packaging Is Benefiting the Appliance Industry
Sustainability is the new driving force in the manufacturing industry. Owing to its eco-friendly nature, the ability to protect the devices, the reduced cost, and the unique look manufacturers and retailers are switching from the non-eco-friendly plastic and polystyrene foam packaging to molded fiber packaging.
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